Breakfast sandwiches feel simple. A few eggs, a few slices of bacon, a toasted bun. But small portion drift turns a $9 seller into a $7.50 mistake.
This guide is a U.S.-focused breakfast sandwich cost calculator. It uses public price benchmarks, portion math, and real pricing examples. Use it to price morning sandwiches with confidence.
Quick Summary
- Breakfast sandwich margins are won on portion control, not marketing
- Egg and bacon prices swing fast, so update costs monthly
- Price add-ons (avocado, extra egg, double bacon) as full line items
- Build a 3-tier menu so price increases feel normal
Why Breakfast Sandwich Costing Leaks
- Egg portions drift in a rush.
- One extra egg per sandwich can erase the profit on the whole order.
- Bacon is expensive and easy to over-portion.
- Two slices vs. three slices is a real margin decision.
- Cheese is “small” but constant.
- A heavier slice adds up across 200 sandwiches a day.
- Sauces and spreads are invisible costs.
- Aioli, butter, and jam are real line items, not freebies.
- Combos hide cost discipline.
- If the sandwich is underpriced, the combo is worse.
U.S. Price Benchmarks (Retail, City Average)
These BLS/FRED benchmarks are retail. Use them as directional signals, then plug in your supplier costs.
| Item | Latest U.S. city average | Unit cost | Why it matters |
|---|---|---|---|
| Eggs, large (dozen) | $2.712/dozen (Dec 2025) | $0.23/egg | Core breakfast cost driver |
| Bacon, sliced | $7.532/lb (Dec 2025) | $0.47/oz | The highest-cost protein |
| Bread, white | $1.833/lb (Dec 2025) | $0.11/oz | Bun/roll baseline |
| Cheese, cheddar | $6.813/lb (Sep 2025) | $0.43/oz | Common slice cost |
Data freshness note: Cheddar is latest Sep 2025 in the BLS/FRED series. The other items are latest Dec 2025.
Price Outlook (Plan for Repricing)
USDA ERS reports food-away-from-home prices rose 4.1% in 2024 and 3.8% in 2025, with a 4.6% increase forecast for 2026. Breakfast menus that update once a year will bleed margin. Reprice quarterly and lock portions.
Portion Standards to Lock In
Write these down and train to them:
- Eggs per sandwich (1, 2, or 3)
- Bacon slices (2 vs 3 is a real pricing decision)
- Cheese slice weight (oz)
- Bun size (oz)
- Sauce spread weight (oz)
- Butter/oil used on the griddle (oz)
- Packaging cost per sandwich
Small drift per sandwich becomes a big loss per week.
Example 1: Classic Bacon, Egg, and Cheese
Portion assumptions:
- Eggs: 2 eggs
- Bacon: 2 oz cooked
- Cheese: 1 oz
- Bun: 3 oz
- Butter + sauce: $0.18 (example)
- Packaging: $0.20 (example)
Cost Breakdown
| Item | Portion | Unit Cost | Line Cost |
|---|---|---|---|
| Eggs | 2 eggs | $0.23/egg | $0.46 |
| Bacon | 2 oz | $0.47/oz | $0.94 |
| Cheese | 1 oz | $0.43/oz | $0.43 |
| Bun | 3 oz | $0.11/oz | $0.35 |
| Butter + sauce | 1 portion | $0.18 (example) | $0.18 |
| Packaging | 1 set | $0.20 (example) | $0.20 |
| Total sandwich cost | $2.56 |
Price Targets
| Target Food Cost % | Menu Price |
|---|---|
| 28% | $9.14 |
| 30% | $8.53 |
| 32% | $8.00 |
If your market cannot support $8–$9 for a sandwich, reduce bacon ounces before discounting price.
Example 2: Egg + Cheese (No Meat)
Portion assumptions:
- Eggs: 2 eggs
- Cheese: 1 oz
- Bun: 3 oz
- Butter + sauce: $0.16 (example)
- Packaging: $0.20 (example)
Cost Breakdown
| Item | Portion | Unit Cost | Line Cost |
|---|---|---|---|
| Eggs | 2 eggs | $0.23/egg | $0.46 |
| Cheese | 1 oz | $0.43/oz | $0.43 |
| Bun | 3 oz | $0.11/oz | $0.35 |
| Butter + sauce | 1 portion | $0.16 (example) | $0.16 |
| Packaging | 1 set | $0.20 (example) | $0.20 |
| Total sandwich cost | $1.60 |
This is your margin anchor. Keep it simple and price it competitively.
Build a Price Ladder
A ladder lets you raise prices without resistance. Offer clear upgrades that justify the price jump.
| Tier | Example | Target Food Cost | Why it works |
|---|---|---|---|
| Basic | Egg + cheese | 25–28% | High-margin entry item |
| Standard | Bacon egg cheese | 28–32% | Most popular core item |
| Premium | Double bacon + avocado | 30–35% | Upsell with real value |
Rule: Every add-on must have its own line-item cost and price.
Add-On Pricing That Protects Margin
If you charge $1 for avocado but it costs you $0.85, that add-on is not worth it.
Use this simple rule:
Add-on price = Add-on cost ÷ Target food cost %
Example:
Avocado cost = $0.85
Target food cost = 30%
Add-on price = 0.85 ÷ 0.30 = $2.83
Round to $2.75 or $2.99.
Common Leak Checklist
- Are eggs weighed or counted per sandwich?
- Is bacon portioned by weight, not “slices”?
- Is cheese slice weight consistent across shifts?
- Are sauces in bottles or portion cups?
- Is packaging treated as a fixed line item?
If any of these are “no,” start there before you change menu prices.
Do This Now: Weekly Breakfast Sandwich Checklist
- Weigh egg portions and bread slices
- Update meat and cheese prices from invoices
- Recalculate top 3 sandwiches if any ingredient moved >5%
- Check butter and condiment usage vs. sales
- Audit portion consistency during peak hours
Related Guides
- US Breakfast Diner Cost Guide
- US Bagel Shop Cost Guide
- Food Cost Ratio Guide
- Menu Pricing Calculator
- Prime Cost Guide
- Menu Engineering Guide
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